CareTech awarded The Best Health Care Email message campaign for its iDoc™ E-blast campaign
Troy, Mich., March 29, 2016 – CareTech Solutions, a leader in information technology (IT) and end-user interface services for U.S. hospitals and health systems, today announced it has been awarded an Internet Advertising Competition (IAC) Award for “The Best Health Care Email message campaign.” The company received the award for an E-blast campaign highlighting its document management solution, iDoc™.
“As internet marketing grows within the healthcare industry, effective email communication among target audiences is no longer a ‘nice-to-have’ but a necessity,” said Lisa Kennedy, CareTech Solutions’ director of marketing and communications. “We are delighted to be recognized for our marketing communication within the healthcare industry, specifically for our document management solution that allows providers to optimize their business operations, shorten days in accounts receivable (A/R) and procure visible cost savings.”
Since 1999, the Web Marketing Association (WMA) has recognized outstanding online advertising through its IAC Awards, developed to honor excellence in online advertising, recognize the individuals and organizations responsible for creating work and showcase the award winning Internet advertising. The 2016 IAC Awards highlight the best online advertising in 96 industries and nine online formats including, online ad, video, mobile, newsletter, email and social media.
Judges for the IAC Awards are experienced professionals with an in-depth understanding of the advertising industry. Entries were judged against other entries within a specific category and ranked by a set of predefined criteria including creativity, innovation, impact, design copywriting, use of the medium and memorability.
About CareTech Solutions
CareTech Solutions is a leader in information technology (IT) and end-user interface services for U.S. hospitals and health systems. CareTech’s more than 1,400 U.S.-based professionals create value for clients through customized IT solutions that contribute to improving the patient experience while lowering healthcare costs. From implementing emerging technologies to supporting day-to-day IT operations, CareTech offers clients expert health information technology services earning it the 2008, 2009, 2010, 2011, 2013, 2014, and 2015/2016 Best in KLAS award for IT Outsourcing (Extensive), and the 2012, 2013, and 2015/2016 IT Partial Outsourcing Award as ranked by healthcare executives and professionals in the respected annual “Best in KLAS Awards: Software & Services” report. CareTech Solutions is a health IT subsidiary of HTC Global Services, a global provider of IT solutions and business process outsourcing services. Learn more about CareTech Solutions at www.caretech.com.